A Strategy for the time dilemma, part 1

A blog building strategy
Have you ever heard the expression, "Busy people get stuff done," or something to that effect?
Essentially, the idea is that if you want something done, find the busiest person you know and have them help you.

Busy people for some reason often will find a way to get things done in a timely fashion.  Because they're busy they know how to manage their time, and get things done.

But what if you just don't feel like you really have the time to spare, or if you're like me, you can make the time, but by that point you find you don't have the energy to complete the task (writing a blog post, thoughtfully responding to a business inquiry, etc.).

So, what do you do?  You can certainly find a capable busy person who is highly motivated and able to help you complete your project/task, or you can figure out a way to manage your time and build a strategy of being able to complete stuff in a relatively small window of time.

A constant content strategy
Blogging regularly is a problem I hear about a lot.  Here’s my approach (for more about how to write within a framework check out Chris Brogan's post) :

• Write 3 blog topics a day.  You’re not writing the whole post here, just coming up with 3 potential topics a day so you have a pool of topics to choose from.
  
  
• Decide the value of at least 2 blog topics a day.  Starting with your blog topics take 2 of them and figure out how the topics will be of value to your readers.  Maybe you pose a question and identify what a possible solution could be.
  
  
• At least every other day flesh out a post.  Now that you have the topic and the value your readers will get out of that topic identified, add an introduction, perhaps a story to illustrate a posed question or situation, and some sort of transition into what the solution and/or call-to-action should be.
  
  
• Finalize 2 posts a week and publish them.
  

Once you have a few posts backlogged this process becomes easier.  You eventually will find yourself with a repository of blog posts ready to be published.  Now, it does take some effort to get started and it definitely takes an ongoing effort to maintain, but having a strategy can help you find little bits of time throughout the day to string together useful and regular content without getting overwhelmed.

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