There is a definite branding value to writing blog comments on other well-read and well-respected blogs that you follow. Chances are good that you have a blog or two that you read regularly and view their authors as experts on the topic of which they write.
It’s likely that you’re not the only one who follows a particular blog because of the value received from reading it. So add value to the blogs you follow by adding a point or two in the comments section of the blog. Or share a scenario that’s pertinent to the blog topic...something that enhances the value or creates interesting discussion surrounding the original post.
The idea is that by offering comments that add value to a post by another well-known, and/or widely read blogger can not only help to enhance the blog on which you’re commenting, but expose you to that blogger and his/her audience. (Plus, for those readers interested in finding out more about you it gives them an opportunity to link back to your website.)
Here are some benefits of commenting on blogs:
So write value-adding comments. Feel free to offer your comments on this post.