The Sparkler Effect

Have you ever heard of the fajita effect?  I read about this from Chris Brogan’s blog some time back.

The fajita effect is when you’re eating at a restaurant where the table next to you orders fajitas.

The wait staff brings out the sizzling plate of fajitas and the guests at every other table turn to look at who ordered the food that put on such an entertaining display of sight, sound and smell as it was delivered to the table.

Then, people like me decide to order the fajitas base on this experience.

At bars and nightclubs that allow patrons to order bottles of their favorite adult beverage something similar to the fajita effect can happen.  Not everyone orders bottle service, but when someone does it behooves the nightclub to make a bit of a spectacle out of it.  The reason is to entice others to order bottle service as well.

If you’re a bar, nightclub or restaurant owner, listen up.  You can brighten up your bottle service with bottle sparklers that attach to the ordered bottle and light up its delivery all the way to the VIP it’s intended for.

Sparkler City provides these bottle sparklers and clips to attach them to the bottles.  

The fajita effect will be in full force with a bottle sparkler making the VIP it’s intended for feel even more special while potentially triggering more bottle service orders.

Posted by Nick Venturella

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