Have you ever heard of penny auction sites? I hadn’t either until it was brought to my attention recently.
Penny auction sites are auction sites, not unlike ebay, but they differ in that when a bid is made on a product the price only goes up by a penny, instead of whatever amount someone chooses on ebay, to outbid the last bidder.
This is in large part why penny auctions can be such a great find -- one can potentially win a bid, and get a product at a drastically deep discount from its full retail price.
On the best penny auction site you can find out about various penny auction sites. The website offers some great explanations of how penny auctions work and strategies to optimize your penny auction experience.
As an entrepreneur I could see using penny auction sites to find great deals on office equipment like, a new laptop or tablet, to help run my business.
Or, I could see the possibilities of finding great products at deep discounts and reselling them at a higher margin than what you paid, but still lower than traditional retail pricing. That could be an instant way to start a business online...buy discounted items on penny auction sites and resell the products for a higher margin on Amazon or another online retailer.
The best penny auction site does a nice job of providing beginners with useful education about how to get started with penny auction sites, what to look for to have success and what to avoid to mitigate the poor penny auction sites.
Learn more about penny auctions. How might you use them for your business?
posted by Nick Venturella
If you're new to online marketing, email is still one of the simplest ways to connect with others to share valuable information toward new sales.
In fact, earlier today I had a conversation with a colleague who has not yet fully embraced online marketing. I shared how I use my own email newsletter to build a relationship over time with those specific people in my target audience whom I connect with and invite to my email list.
The idea is that you build trust and credibility with each message you send out, when those messages are relevant to the people you send your eNewsletter to.
In other words, if I'm targeting dog owners for a pet grooming service I offer, I want to invite dog owners to sign up on my email list. Then each week or month I'll send useful tips to help those dog owners learn valuable ways to care for their beloved canine companion.
That information would be useful to dog owners who truly care about their pet's well being. Thus, they'll want to read the emails I send because over time they'll come to expect and value the information I share.
Once that trust is in place I can make periodic offers to my email list for products I sell that could fulfill some of their at-home grooming needs or entice them to bring their pet into my grooming studio to have their dog professionally groomed.
The idea with email marketing is that you're building and nurturing a community. That community becomes a source of business leads and referrals (as those on your email list may forward your messages to dog owning friends of theirs).
Want to get started on your own email marketing? Check out the EmailVictory.com. They offer an Email Marketing Made Easy Newsletter that you can sign up for to receive helpful, easy-to-implement email marketing tips.
From this post on Buffer, Facebook is limiting the reach of your Facebook Page marketing messages to your "Likes" or Page connections.
Here's a bit from the Buffer post:
"Facebook will begin monitoring and reducing the appearance of overly promotional posts from Pages, beginning in January 2015. Overly promotional posts, according to Facebook, may include:
Pages that post promotional creative should expect their organic distribution to fall significantly over time."
In other words, if you use a Facebook Page as your main business website, you will want to consider creating a website that you own for your business, building an email list or community around your own site and migrating away from your Facebook Page as your main online business hub.
The reason, as mentioned in the Buffer post, is most of your Facebook Page posts won't be seen by your intended audience. As a result you stand to lose referrals and business leads because they aren't seeing your Facebook Page postings.
Posted by: Nick Venturella
Whether or not you're an internet-based business, having an online home base -- a website -- is needed. It's the way your customers expect to find the information they need about the types of products and services you offer.
Every working person needs to calculate their taxes. Call it a necessary evil if you must.
However, finding tools to help you calculate and understand the numbers you're crunching doesn't have to be a chore.
Many sole proprietor entrepreneurs dread tax time -- having to comb through their income and expenses and fill out complicated forms.
It can seem daunting, especially if you've not consistently kept up with tracking your income and expenses all year. Back tracking to locate necessary information tends to be a major source of frustration.
My advice is, start gathering all that information now. Break your tax preparation goal up into smaller chunks so it doesn't seem so overwhelming.
Here's how I would suggest going about it. Take the next 2 weeks (perhaps a small chunk of time each day) to gather all of last year's income and expense information. Get it all in one place so you can easily reference it.
In the next week or so after that, use the H&R Block calculator 2015 to help yourself understand and estimate what your tax refund will likely be.
Understanding what your tax refund will likely be can help you determine how to file your taxes, and/or it may spark questions that you want to education yourself about with online resources or by talking to a tax professional.
The bottom line is that it's important to be aware and diligent about your tax preparation and eventually filing your annual taxes.
However, if you break it down into smaller tasks, and utilize tools that make tax calculation easy, the entire process won't be such a source of anxiety.
posted by Nick Venturella
Tune in on January 12, 2015 to hear one of my songs featured on Diva Taunia's Backstage Pass Radio Program.
Read more for details...
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